Simone Rocha x H&M: It’s a Fairy Tale World

Less than two weeks ago I was invited to take part in a photo project. The reason was the upcoming designer collaboration Simone Rocha x H&M . Together with a team of professionals (see credits below) we created a fairy tale world and those two romantic looks here. Simone Rocha herself has a very clear vision … Continue Reading


What does a collection need in order to be successful? There are a thousand correct and very individual answers to this question, but at the bottom of all it would be that a collection should possess a distinctive character, be accessible to wear and be finished with attention to detail. This is exactly the case … Continue Reading

KENZO x H&M: My Personal Favorites

It is all over the Internet and I doubt you haven’t heard of this. In 2016 H&M has teamed up with another globally recognized brand – KENZO, to bring us a whole celebration of print, femininity and playfulness. KENZO is all about fun of fashion. So is KENZO x H&M – an eye catchy and unique … Continue Reading