H&M Innovation Re-Enchantment Story Editorial

On a gloomy and cold day last week, “Momichetata Ot Grada” took Denitsa Stoyanova (@mom.aroundtheworld) and myself for a photoshoot day with fashion photographer Diliana Florentin (@dilianaflorentin). The reason was the upcoming H&M Innovation Re-Enchantment Story collection. This limited edition collection is inspired by the magic of stones and pays even more attention to sustainability … Continue Reading


Spring inspired by Island life. I quite like it to be honest. That’s the entire idea behind H&M’s Spring collection which takes us to the so called Isla Hennes – a quiet dream place, far from city worries and full of well-dressed women. Seems perfect to me. :) This is the look I picked from … Continue Reading