First look of Denina Martin Collection SS20

Since starting Denina Mártin Collection I have been investing all my passion and love into creating pieces for it. Absolutely no exaggeration in here! However, this upcoming Spring collection, I can boldly say, is my most favorite collection so far! And it is scheduled to launch this week – on Friday, 20th. Today, I’m sharing more about the collection and some of the pieces coming this Friday. :)

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Denina Martin Collection
blue lace dress by Denina Martin collection


My inspiration for the collection lies in the color blue for the most part. This is why I called it “A Bluetiful Spring“. We have pieces in blue tweed & lace in categories like dresses, skirts and jackets.

However, I also wanted to bring Sun & Florals into this collection. So, you’ll find vivid yellows and pastel corals as well. We even brought back our BELLE dress which was in a limited quantity and we got requests to have it back. In addition, this collection couldn’t go without whites, because everything looks great next to a classy off-white piece!

blue blazer spring collection
Denina Martin Collection spring 20
Denina Martin Collection_blue dress_4998
Lace dress

Styles are feminine as always. My priority was to bring wearable pieces that can be worn both casually with flats or sneakers and in an elegant manner by pairing with heels. And that’s the case with our shirt dresses. We also have pieces that mix the elegant feel of a garment with the casual feel of the fabric. Like our denim SOPHIA skirt and jacket which are just so versatile. Or the flare skirt in blue denim which is absolutely chic and very comfortable at the same time.

I also challenged myself by making lace wearable in the same sense. Two of our cotton-blend lace dresses (second one not pictured) are good for both day and special occasions.

There are many other things I can share with you regarding the ideas, fabrics and feels of the collection, but I will leave it to you – take a look and decide for yourselves what would fit your personal style. I truly hope you’d love the collection as much as I do!

dress full of florals
White denim jaket
Denina Martin denim collection
yellow top

Denina Mártin Collection is coming online on this Friday (20.03.20)


Denina ♥